At the Sprocket REV event in January 2025, I joined John O’Sullivan and Andy Bediz to talk about player retention. Here’s the presentation with highlight timestamps below.
Some highlights of the 29 minute presentation:
- 06:40 – Adam – Who should move clubs? Who shouldn’t.
- 08:59 – Andy – Likelihood of becoming an NBA player
- 09:55 – John – Players leaving to drive far often return, and at a lower level than before
- 12:10 – John – “Parents are vampires” funny anecdote
- 13:43 – Adam – Place teams in correct division
- 15:25 – Adam – Care about individuals and show it
- 16:27 – Andy – The power of calling families at risk of leaving
- 18:52 – Adam – Send them to cars happy (Daniel Kahneman research)
- 20:50 – John – Power of moments (further reason to end with positive experiences)
- 21:44 – Adam – Small improvements in NPS lead to significantly higher retention
- 23:40 – Andy – Different retention strategies for top, middle, and bottom
- 24:54 – John – The benefit of putting as much attention on B team as A team
- 26:37 – Adam – Final words: Put the experience first
