In addition to being a dedicated youth soccer coach, Adam was shaped professionally from his experiences in people analytics, management consulting, and investment finance. As such, while the focus of Satori is on the experiences of people, data & analytics are frequently used to help their clients succeed.
Adam is the developer behind the scenes having previously implemented analytics platforms used to improve customer and employee experiences. Now pioneering analytics in youth sports, Satori makes it easy for organizations to access insights necessary for growing the game.
At Satori, we aspire to live joyful, humble, hardworking lives. The less we need for ourselves, the more we have to give. We’re here to give as much as we can.
We envision a youth sports world where children of any age, gender, or ability feel like they belong. Every child with an interest has the capacity to learn the game, improve on the field, make friends, and learn about life along the way.
Great coaches, clubs, and associations across the globe are making this happen every day. If you are one of these organizations, or aspire to be one of these organizations, we want to work with you.
In Their Words
What our clients and partners say about what we do and why it matters.
“Feedback is essential, and collecting it in a timely manner that provides high quality insights is critical to make good decisions. Satori's ability to work with us to create what we needed in a bespoke manner for our association of 65+ Member Organizations and 40,000 participants, gave us great comfort in knowing that we were going to have quality data to utilize long-term. We couldn't be happier with the quality of what we have received, and can't speak highly enough of the character and knowledge from Adam K and Adam L.”
“Soccer clubs that keep their players coming back season-after-season have learned a secret: soccer is a family experience! Make it a great experience and both players and parents not only return but also recommend it to their friends. Satori has made it a mission to build simple, proven tools to help a club make that family experience a great one.”
“Being a club of 13,000+ players, having a pulse on what our staff and members feel about matters directly related to their experience is vitally important. Without Adam and the staff at Satori, we would not be able to have the high-quality insight we need to be a club that listens and acts on making Rapids Youth Soccer a destination club.”
“There is increased interest within global football in the analysis of player and team performance. By uniquely focusing on participation patterns, Satori are world leaders in PARTICIPATION Analytics.”
“Satori Soccer created the foundation for understanding and ultimately improving the youth soccer experience. Not only have they changed the soccer landscape for us as an organization, but they will also change the game of soccer in the U.S. for generations to come.”
“Satori Soccer is helping clubs ask the right type of questions to gauge member satisfaction and assist staff in providing an exceptional experience for players, parents and coaches. It is a game changer.”